Bransford and Franks Experiment

Bransford and Franks conducted an experiment to understand how people remember information. They presented participants with sentences and then later tested their recall. Interestingly, participants often remembered sentences they had not actually seen but were similar in content. This showed that our memory is influenced by general knowledge and ideas—not just the exact words we hear. The experiment highlighted how understanding and integrating new information into existing knowledge can create false memories, suggesting our brains prioritize meaning over precise details when it comes to remembering information.