Verbal Behavior

Verbal Behavior is a theory developed by B.F. Skinner that explores how language functions as a behavior influenced by environmental factors. It focuses on the idea that our use of language—whether speaking or writing—is shaped by our experiences and interactions. The theory categorizes types of verbal responses, such as mand (requests) and tact (labels), and highlights how reinforcement (rewards) influences our ability to communicate. Essentially, it suggests that language is a learned behavior rather than an innate skill, shaped by the context in which we use it.