
User Demographics
User demographics refer to the characteristics of a group of users or audience, including factors such as age, gender, education, income, location, and occupation. Understanding demographics helps businesses and organizations tailor their products, services, or content to meet the specific preferences and needs of different groups. For example, a company may target a younger audience with trendy products, while a financial service might focus on older adults seeking retirement planning. By analyzing user demographics, organizations can effectively connect with their audience and enhance user experience.