Trademark Assignment

Trademark assignment is the legal process of transferring ownership of a trademark from one party to another. This means that the new owner can use the trademark for their goods or services, while the original owner relinquishes their rights. It usually involves a written agreement that outlines the transfer details, including any conditions. Trademark assignments are important for businesses, as they protect brand identity and ensure that the new owner can enforce their rights to use the trademark. Properly documenting this transfer helps prevent disputes over brand ownership in the future.