Trademark Rights

Trademark rights protect symbols, names, or slogans used to identify and distinguish goods or services from others. In the context of industrial design rights, trademarks ensure that the branding aspects of a product—such as its logo, brand name, or distinctive packaging—are legally protected. This means that others cannot use similar marks that could confuse consumers. Essentially, trademark rights help maintain the reputation and integrity of a brand in the marketplace, complementing the protection offered by industrial design rights, which safeguard the visual appearance of the products themselves.