Tim Brown (IDEO CEO)

Tim Brown is the former CEO of IDEO, a highly influential design and consulting firm known for pioneering the concept of human-centered design. Under his leadership, IDEO changed how organizations approach innovation by emphasizing the importance of understanding users' needs and experiences. Brown advocates for design thinking, a creative problem-solving approach that combines empathy, collaboration, and experimentation. He has authored books and given talks on the role of design in business and society, inspiring organizations to embrace a more innovative mindset and improve their products and services by placing people at the center of the design process.