The Consumer Society: Myths and Structures

The Consumer Society: Myths and Structures examines how modern societies are shaped by consumption and consumer culture. It highlights the beliefs and values that drive people to buy goods and services, often suggesting that happiness and identity are tied to what we own. The book critiques the underlying systems—like advertising and economics—that promote constant consumption, questioning the sustainability and emotional impact of this lifestyle. Ultimately, it encourages readers to reflect on the myths of consumerism and consider alternatives that prioritize well-being and community over material possessions.