The Behavioral Decision Research Initiative

The Behavioral Decision Research Initiative focuses on understanding how people make choices and decisions in various situations. It combines insights from psychology, economics, and social science to explore the factors that influence our decision-making processes, such as emotions, cognitive biases, and social influences. The initiative aims to improve decision-making in areas like finance, health, and policy by studying how people think and act. By uncovering patterns in behavior, researchers seek to help individuals and organizations make more informed, effective choices in their everyday lives.