stickiness of ideas

Stickiness of ideas refers to how memorable and impactful concepts are, making them easy to recall and share. In the context of general knowledge, an idea is "sticky" if it resonates with people through clarity, emotional connection, or practical relevance. Think of catchy slogans or relatable anecdotes; these elements help ideas stick in our minds. Sticky ideas often prompt discussions and actions, as they are both engaging and relevant, leading to wider understanding and retention in the broader community. In essence, stickiness enhances the likelihood that knowledge will be remembered and passed on.