Reputation Institute

Reputation Institute is a global research organization that evaluates and measures the reputation of companies and organizations. They analyze how key audiences—such as customers, employees, investors, and the public—perceive a company's trustworthiness, responsibility, and overall image. Using surveys and data analysis, they provide insights and rankings that help organizations understand their strengths and areas for improvement in reputation management. Their work supports companies in building positive, credible images that can enhance customer loyalty, attract talent, and foster long-term success.