PDO (Protected Designation of Origin)

Protected Designation of Origin (PDO) is a certification used in the European Union to protect the names of specific agricultural products and foodstuffs. It ensures that products are made in a particular region, using traditional methods and local ingredients. For example, Parmesan cheese from Italy can only be labeled as such if it meets strict criteria and comes from designated areas. This system helps preserve cultural heritage, promotes quality, and informs consumers about the authenticity of the products they purchase. PDO labels assure consumers they are getting genuine products tied to their geographical origin.