Integral Ad Science

Integral Ad Science (IAS) is a company that helps brands and advertisers ensure their digital ads are effective and properly displayed. They measure whether ads are seen by real people, appear in safe and suitable environments, and deliver on campaign goals. Using advanced technology, IAS audits online ad placements to prevent fraud, assess viewability, and verify that ads reach the intended audience. This helps advertisers maximize their investment, improve campaign performance, and maintain brand safety across digital platforms.