fan engagement

Fan engagement refers to the ways in which organizations, such as sports teams, artists, or brands, interact with their audiences to foster a sense of connection and loyalty. This can include social media interactions, special events, promotions, and personalized content. Effective fan engagement not only enhances the fan's experience but also builds a community around the brand or entity, encouraging fans to participate, share, and advocate for it. In essence, it's about creating meaningful relationships that make fans feel valued and involved.