"Drive: The Surprising Truth About What Motivates Us" by Daniel H. Pink

"Drive: The Surprising Truth About What Motivates Us" by Daniel H. Pink explores the factors that truly motivate people beyond traditional rewards like money. Pink argues that intrinsic motivation—driven by autonomy (the desire to direct our own lives), mastery (the urge to improve and excel), and purpose (the yearning to do something meaningful)—is more effective for achieving performance and satisfaction. He challenges conventional beliefs about motivation, suggesting that creating environments that support these elements can enhance creativity, productivity, and well-being, ultimately leading to better outcomes both personally and professionally.