DoubleClick Search

DoubleClick Search, now known as Search Ads 360, is a digital marketing tool that helps businesses manage their online advertising campaigns across various search engines like Google and Bing. It allows advertisers to track their ads’ performance, optimize their spending, and analyze results in one place. By providing insights into which ads are effective, it helps businesses make informed decisions to enhance their advertising strategies, improve visibility, and drive more traffic to their websites. Essentially, it streamlines the process of managing search marketing efforts, making it easier to reach potential customers online.