
Calls to Action
A Call to Action (CTA) is a prompt that encourages people to take a specific step, such as clicking a button, signing up, or making a purchase. It guides users toward the next step you want them to take, making it clear and straightforward. Effective CTAs are often action-oriented phrases like "Buy Now," "Subscribe," or "Learn More." They are essential in marketing and websites because they help turn visitors into customers or engaged users by clearly directing their response.