Business Model Innovation in Agriculture

Business model innovation in agriculture refers to new ways of organizing and delivering agricultural products and services to improve efficiency, productivity, and sustainability. This can include adopting digital technologies for crop management, creating direct-to-consumer sales channels, or implementing subscription services for fresh produce. By changing how farms operate or connect with customers, agricultural businesses can adapt to market demands, reduce waste, and enhance profitability. Ultimately, it aims to create more value throughout the food supply chain while addressing modern challenges like environmental sustainability and food security.