Image for Albert Bandura (in contrast)

Albert Bandura (in contrast)

Albert Bandura was a psychologist best known for his social learning theory, which emphasizes the role of observation and imitation in learning. Unlike theories that prioritize direct experience or innate behavior, Bandura argued that people learn by watching others, especially role models. His famous "Bobo doll" experiment demonstrated how children imitate aggressive behavior they observe. He also introduced the concept of self-efficacy, the belief in one’s ability to succeed, highlighting how confidence can influence behavior and motivation. Bandura’s work has had a profound impact on psychology, education, and behavior change.