Wholesaling

Wholesaling is a real estate strategy where an investor (wholesaler) identifies a property, secures the purchase rights through a contract, and then sells that contractual interest to another buyer—often an investor or end-user—at a higher price. The wholesaler earns a profit from the difference without actually owning the property long-term. This process involves quick transactions, strong market knowledge, and effective negotiation. Wholesaling allows investors to generate income with less capital compared to traditional property buying, focusing instead on connecting motivated sellers and eager buyers efficiently.