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Visual Design Principles

Visual design principles guide how we create and organize visuals to communicate effectively. Key principles include balance (distributing elements evenly for harmony), contrast (using differences in color or size to draw attention), alignment (organizing elements to create a sense of order), repetition (using consistent styles to strengthen cohesion), and proximity (grouping related items together for clarity). These principles help designers craft engaging and intuitive visuals that enhance understanding, capture interest, and convey messages effectively across various mediums, from webpages to advertisements.