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Transparency in advertising

Transparency in advertising means openly sharing information about the products or services being promoted, including any relationships or sponsorships involved. It involves clearly identifying advertisements, disclosing if content is sponsored or influenced by a brand, and providing accurate, truthful information to help consumers make informed decisions. This approach builds trust, reduces confusion or deception, and ensures advertisers are accountable for the messages they convey. Essentially, transparency is about honesty and clarity in how products are advertised, allowing consumers to understand the context and motives behind the marketing they see.