The Woolmark Company

The Woolmark Company is a global organization dedicated to promoting and supporting the wool industry. It was established in 1964 and is best known for its iconic Woolmark logo, which signifies high-quality wool products. The company works with farmers, manufacturers, and retailers to ensure that wool meets international standards for quality and sustainability. Additionally, it invests in research and development, marketing, and education to enhance the reputation of wool as a natural, versatile, and sustainable fiber for clothing, textiles, and home goods. Overall, Woolmark helps position wool as a premium choice in the global market.