
Australian Wool Innovation
Australian Wool Innovation (AWI) is a non-profit organization that supports Australian sheep farmers by funding research and development to improve wool quality, increase productivity, and promote demand for Australian wool globally. It collects a small levy from wool producers and uses these funds to innovate in areas such as sustainable farming practices, wool processing, and marketing campaigns. AWI aims to ensure the long-term profitability of wool growers and enhance the reputation of Australian wool as a premium, sustainable fiber.