Image for The Ellen MacArthur Foundation's "New Plastics Economy" report

The Ellen MacArthur Foundation's "New Plastics Economy" report

The Ellen MacArthur Foundation's "New Plastics Economy" report addresses the global plastic waste crisis, promoting a shift towards a circular economy. It advocates redesigning plastic products and systems to keep materials in use longer and reduce waste. The report highlights the importance of innovation, collaboration among businesses, and improving recycling systems to minimize plastic pollution. By rethinking how we produce and consume plastics, the initiative aims to create a sustainable future where plastic is managed more responsibly, benefiting both the environment and the economy.