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target profit pricing

Target profit pricing is a pricing strategy where a company sets the price of its products or services based on the desired profit it aims to achieve. To determine this price, the company calculates the total costs of production and then adds a specific profit margin. This approach helps businesses ensure that their prices cover costs while still meeting profit goals. By focusing on achieving a specific profit amount, companies can effectively manage their pricing and make informed financial decisions to grow and sustain their operations.