Supply Chain Management in Franchising

Supply Chain Management in franchising involves coordinating the flow of products, information, and finances between the franchisor and franchisees. It ensures that franchise locations have the necessary supplies, equipment, and inventory to operate effectively. This includes managing relationships with suppliers, maintaining quality standards, and optimizing logistics for timely delivery. A well-managed supply chain helps franchisees maintain consistency in service and product quality, leading to customer satisfaction and brand loyalty, while allowing the franchisor to ensure the overall efficiency and profitability of the franchise system.