Strategic Entrepreneurship

Strategic entrepreneurship in large companies refers to the process of combining innovative entrepreneurial practices with strategic management to ensure long-term growth and competitiveness. This approach encourages established firms to explore new business opportunities, leverage their resources, and foster a culture of innovation. By balancing risk-taking and proactive planning, large companies can adapt to changing markets, develop new products, and enter new markets while maintaining their core operations. Ultimately, strategic entrepreneurship helps these organizations stay relevant and thrive in a dynamic business environment.