social media addiction

Social media addiction occurs when individuals develop an excessive or compulsive use of platforms like Facebook, Instagram, or TikTok, often prioritizing online interactions over real-life relationships and responsibilities. This behavior is driven by the brain's reward system, which releases dopamine in response to likes, comments, and new content, creating a cycle of craving and temporary satisfaction. Over time, this can lead to negative impacts on mental health, productivity, and social well-being. Recognizing this pattern involves understanding the difficulty in controlling usage despite negative consequences, highlighting the importance of moderation and self-awareness.