selective coding

Selective coding is a process used in research, particularly in qualitative studies, to identify and focus on the most important themes or concepts that emerge from data. Imagine sorting through a large amount of information and highlighting the key ideas that best explain the research questions. This helps researchers develop a clear and cohesive understanding of the data by connecting these core themes into a meaningful story or theory. Essentially, selective coding filters and refines the information to highlight what matters most, making the data more understandable and relevant.