Scotch Whisky Association

The Scotch Whisky Association (SWA) is a trade organization representing Scotch whisky producers. It advocates for the industry’s interests, ensures compliance with legal standards, and promotes Scotch whisky worldwide. The SWA helps maintain the quality, heritage, and global reputation of Scotch whisky by setting and enforcing regulations and protecting geographic origin rights. It also engages in marketing, policy development, and industry research to support producers and uphold the sector’s integrity and tradition.