Salesforce (CRM platform)

Salesforce is a cloud-based customer relationship management (CRM) platform that helps businesses manage their interactions with customers and potential clients. It provides tools for sales, marketing, and customer service teams to track leads, manage sales processes, and build customer relationships more effectively. By centralizing customer information and automating tasks, Salesforce enables organizations to work more efficiently, gain insights from data, and enhance customer satisfaction. Its flexibility allows businesses of all sizes to tailor the platform to their unique needs.