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Sales Resource and Budget Allocation

Sales Resource and Budget Allocation in Sales Operations refers to how a company organizes its sales team and distributes its financial resources to maximize sales success. This involves assigning the right number of salespeople to different regions or products, deciding how much money to spend on marketing, training, or tools, and ensuring that these resources align with the company’s goals. Effective allocation helps improve sales performance, reach target markets efficiently, and ultimately drive revenue growth by ensuring that every dollar and every salesperson is used effectively.