
Richard Dawkins (for his work on memes, related to Flash content)
Richard Dawkins is an evolutionarily biologist best known for his book "The Selfish Gene," where he introduced the concept of "memes" in 1976. Memes are units of cultural information, like ideas, behaviors, or styles, that spread from person to person, much like genes transmit biological traits. Although originally a theoretical concept, this idea parallels how digital content, such as Flash animations or viral videos, spreads online. Memes evolve through adaptations, influencing culture and communication in ways similar to biological evolution, highlighting how ideas can compete for attention and survive in the digital landscape.