Retailers

Retailers are businesses or stores that sell products directly to consumers. They act as the final link in the supply chain, purchasing goods from manufacturers or wholesalers and then offering these items to individual customers for personal use. Retailers can operate through physical stores, online platforms, or a combination of both. Their role is to provide convenient access to a variety of products, often adding value through customer service, product displays, and easy purchasing options. Examples include supermarkets, clothing stores, and online marketplaces. Essentially, retailers bridge the gap between producers and consumers, making products accessible and available for everyday use.