Product-as-a-Service

Product-as-a-Service (PaaS) is a business model where companies offer products to customers not as one-time purchases, but rather as ongoing services. Instead of buying a product outright, customers pay for its use over time, which can include maintenance, upgrades, and support. This approach allows consumers to access high-quality products without large upfront costs, while companies benefit from steady revenue and close relationships with their customers. Examples include subscription services for software, car leasing, or appliance rentals. PaaS focuses on creating value through access rather than ownership.