
Political Advertising
Political advertising refers to the use of various media—such as television, online platforms, and print—to promote candidates, parties, or political issues during election campaigns. These ads aim to inform voters about a candidate's policies, qualifications, and values, as well as to shape public perception. They can be positive, highlighting a candidate’s strengths, or negative, critiquing opponents. Political ads are regulated to varying degrees to ensure transparency, and they play a significant role in influencing voter behavior and public opinion in democratic societies.