Pleasure Principle

The Pleasure Principle is a concept from psychology, particularly in Freudian theory, that describes the instinctual drive to seek pleasure and avoid pain. It suggests that humans are motivated by the desire for immediate gratification of their needs and desires. In simpler terms, people naturally pursue experiences that bring them joy and satisfaction while steering clear of discomfort or discomforting situations. This principle influences behavior and decision-making, guiding individuals toward actions that enhance their well-being and happiness in both short and long-term contexts.