Online Reputation

Online reputation refers to how an individual, business, or brand is perceived on the internet. It encompasses all the information, comments, reviews, and media that are available online. This can include social media profiles, website content, customer reviews, and news articles. A positive online reputation can enhance trust and credibility, leading to better relationships and opportunities. Conversely, a negative reputation can harm prospects and diminish credibility. Managing online reputation involves monitoring what is said about you or your brand and taking steps to address any negative content or promote positive narratives.