Online Product Testing

Online Product Testing is a method used in market research where real consumers evaluate a product over the internet before it’s officially launched. Participants provide feedback on various aspects, such as usability, design, and functionality. This feedback helps businesses understand how potential customers might respond, guiding improvements and ensuring the product meets market needs. Essentially, it allows companies to gather real-world input directly from users, helping them make informed decisions and increase the chances of success when the product is released.