Moseley v. V Secret Catalogue

Moseley v. V Secret Catalogue was a legal case in which Moseley, the owner of a lingerie store named "Victor's Secret," sued the company Victoria's Secret for trademark infringement and unfair competition. Moseley argued that the similar names could confuse customers. The court ultimately ruled in favor of Victoria's Secret, emphasizing that the brand had established significant recognition and reputation. The decision underscored the importance of trademark protection and how established brands can defend their names against look-alike competitors to prevent consumer confusion in the marketplace.