
MMA (Marketing Management Association)
The Marketing Management Association (MMA) is a professional organization focused on advancing the discipline of marketing management. It provides a platform for academics, practitioners, and students to share research, insights, and best practices in marketing. By fostering collaboration and networking, MMA aims to enhance marketing education and promote innovative practices within the industry. The organization hosts conferences, publishes research, and offers resources to help professionals stay informed about the latest trends and developments in marketing. Ultimately, it seeks to elevate the effectiveness and impact of marketing management in various sectors.