localizationalism

Localizationalism is the practice of adapting products, services, and content to meet the specific cultural, linguistic, and social needs of a particular locality or region. This includes not just translating text into the local language but also considering local customs, values, and preferences. For example, a company might adjust its marketing strategies or product features to resonate better with a local audience. This approach helps businesses connect with consumers more effectively, ensuring relevance and acceptance in diverse markets.