John P. Kotter - Change Expert

John P. Kotter is a renowned expert on organizational change and leadership. He developed an 8-step process to help businesses successfully implement change. This process includes steps like creating a sense of urgency, building a guiding coalition, and anchoring new approaches in the company culture. Kotter emphasizes the importance of effective communication and leadership in guiding people through change, fostering a supportive environment, and ensuring lasting transformation. His work is widely respected in management and is used by organizations to improve their adaptability and success in an evolving business landscape.