Intermediaries

Intermediaries are entities or parties that act as a bridge between producers and consumers, facilitating the exchange of goods, services, or information. They include wholesalers, retailers, agents, brokers, or platforms that help streamline the distribution process, making products more accessible and efficient to reach the end-user. Intermediaries often handle tasks like storage, marketing, and transaction negotiations, allowing producers to focus on creating goods or services. By connecting producers with consumers, they improve market efficiency, reach, and convenience for all parties involved.