In-App Messaging

In-app messaging refers to communication that occurs within a mobile application or software platform. It enables businesses to send messages, notifications, or alerts directly to users while they are actively using the app. This can include promotional offers, updates, or personalized messages aimed at enhancing the user experience. Unlike traditional emails or texts, in-app messages are often more immediate and engaging, allowing companies to interact with users in real time, guiding their actions or providing support without leaving the app environment.