hotel loyalty

Hotel loyalty programs are rewards systems offered by hotels to encourage repeat business. Guests earn points or benefits each time they stay or spend money at a hotel chain. These points can be redeemed for free nights, upgrades, or exclusive services. Members often enjoy perks like priority check-in and complimentary amenities. The idea is to build a relationship with customers, rewarding their loyalty to increase the likelihood they will choose the same hotel chain for future stays. Overall, loyalty programs are a way for hotels to enhance customer satisfaction and retention.