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Good to Great (book)

"Good to Great," written by Jim Collins, explores why some companies make the leap from being merely good to truly great. Through extensive research, Collins identifies key factors that contribute to this transformation, including disciplined leadership, a focus on core strengths, and a culture of accountability. He introduces concepts like the "Hedgehog Concept," emphasizing the importance of understanding what a company can be the best at, and the "Flywheel Effect," illustrating how consistent efforts lead to sustained success. The book serves as a guide for organizations seeking to elevate their performance and achieve lasting greatness.