Goffman (Erving Goffman)

Erving Goffman was a Canadian sociologist known for his work on social interaction and the way people present themselves in everyday life. He introduced the concept of "theatrical performance" in social contexts, suggesting that people play roles and manage impressions to influence how others perceive them. In his landmark book, "The Presentation of Self in Everyday Life," Goffman explored how individuals navigate social situations, using techniques like façade and front stage vs. back stage behavior. His ideas help us understand interpersonal dynamics, identity, and the social constructions of reality in various settings, from personal relationships to broader societal interactions.