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free

In pricing, "free" means that no payment is required to obtain the product or service. It doesn't necessarily mean the cost is zero for the provider; often, companies offer free items to attract users or promote other paid services. For consumers, "free" simplifies decision-making because they can access something without financial commitment. However, it’s important to be aware of potential limitations, such as restrictions on features or the presence of advertising. Overall, "free" indicates that, at least at the point of access, no money is exchanged for the product or service.