fragrance industry

The fragrance industry encompasses the creation, marketing, and sale of perfumes, colognes, and scented products. It blends artistry and science, using essential oils, aroma compounds, and alcohol to produce distinctive scents. These fragrances are classified into categories like floral, oriental, woody, and fresh, catering to diverse consumer preferences. Key players include major brands, independent perfumers, and ingredient suppliers. The industry thrives on trends, celebrity endorsements, and consumer experiences, balancing luxury with accessibility. Sustainability and natural ingredients are increasingly important as awareness of environmental impact grows among consumers.